Advanced 1080p technology for TV lovers. VIERA® U3 Series LCD HDTVs provide a hi-definition 1080p display for your favorite digital photos, movies, video games and TV shows.

IPS Alpha LED LCD Technology
The IPS Alpha panel, which is known for its wide viewing angle and excellent light transmittance, is now further enhanced with a bright, energy-saving LED backlight. Images do not fade when viewed from an angle, and contrast is higher than in previous IPS Alpha models in spite of using less power. The IPS Alpha LED LCD TV offers superb color rendering and also contributes to the display's slim design.
Easy Viewing of Photos

VIERA Image Viewer
Equipped with an SD card slot, VIERA makes it easy to view full-HD photos and JPEG images that you shot yourself. Simply insert the SD memory card into the slot, and you're ready to view your photos on the big screen. You can make your slide shows even more impressive by adding background music and attractive frames. With VIERA's big screen and superb image quality, family and friends will love sharing your memories.

Get Your Game Face On
Game Mode
Games are much more fun when there's no lag in operation. VIERA automatically chooses settings that provide the optimal image, so you get super-fast response and no delays. Even dark scenes with delicately rendered details are beautiful and easy to see.

Wide Viewing Angle
Beautiful Images from Any Angle
With VIERA's wide 178° viewing angle, you see clear, vibrant images from every seat in the room. The backlight features a wide transmission aperture that enhances contrast between light and dark and improves response to provide smoother motion images.

One Remote Controls Them All
VIERA Link
VIERA Link interlinks the operation of a variety of AV devices, so you can operate them all using only the VIERA remote control. Setup is easy simply connect the compatible devices to each other via HDMI cables
Easy Access to Helpful Functions

VIERA Tools
The VIERA Tools user interface makes it easy to access and understand key functions. Simply press a function button, and an explanation appears on the screen. Keep the button pressed to activate the function immediately.